Hong Kong International Wine & Spirits Fair 2012

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TOP WINE FAIR TAPS INTO BOOMING ASIAN MARKET
Opportunities in the wine market in Asia are booming, particularly in the Chinese mainland. The growth of wine drinking in the region is reflected in the success of the Hong Kong International Wine & Spirits Fair, which has gone from strength to strength since its debut in 2008. The 2011 edition featured a record-breaking attendance of over 19,000 buyers from 71 countries & regions. Most encouraging is the increase in buyers from Asia, up 66% on the previous edition, with especially good figures from the Chinese mainland, up 82%, Korea 46%, Singapore 68%, Taiwan 42% and Vietnam 47%.

PRODUCT HIGHLIGHTS
 

ASPI Winery & Vineyards
ASPI Winery & Vineyards from Azerbaijan had applied vines and wine making technique from Europe to blend traditions of the past and craft of the modern to produce distinctive and delightful high-quality wines.
Booth No.: 3F-B25
 
Cuvee XLV French Wine Limited
One of the top lines from XLV is produced in Pauillac, Bordeaux’s most prestigious wine producing region.
Booth No.: 3D-B18
 
Merit Wine Boutique
Merit Wine Boutique will present the largest bottle available of the world’s finest Champagne - Armand De Brignac. Its volume is the equivalent of 40 regular-size (750ml) bottles and weighs 45kg.
Booth No.: 3E-A08

Hing Lung Food Place Limited
Created by Japan’s top brewer, Master Nouguchi, using the prestigious Yamada Nishiki rice from their own fields and taking only the middle pressing by hand, this exclusive Daiginjo clinched the National New Sake Awards Gold medal for the 4th consecutive year. Only 40 bottles are available in Hong Kong for sale.
Booth No.: 3D-A06
 
Chapel Down plc
Chapel Down vineyard was awarded a gold medal for its Curious Brew premium lager in 2012 by The International Beer Challenge, which has been judging the world’s best beers for the past 16 years.
Booth No.: 3G-F14
 
BG Spirits S.A. de C.V.
BG Spirits S.A. de C.V. from Mexico will present the Dulce Vida Organic Tequila, the only 100% organic tequila in the world.
Booth No.: 3F-A28

View More Products >

COMPREHENSIVE PARTICIPATION FROM NEW & OLD WORLD
The 2012 edition of the fair is set to be even bigger and better. Confirmed group pavilions include those representing Argentina, Australia, Austria, Brazil, Canada, France, Georgia, Germany, Hungary, Italy, Japan, Portugal, Romania, South Africa, Spain and the United States, together with the exhibitors from Azerbaijan and Russia taking part for the first time. Among the local big industry names that have confirmed attendance are Major Cellar, Experia, Jebsen, Jointek and Telford.

FINE WINE TASTING

Fine Wine Tasting sessions - Supported by HSBC Business

Fine Wine Tasting sessions return, offering the chance to try some of the world's very best, most sought-after wines. Among them are “Celebrating the Diversity of New Zealand Wine”, “World Wine Tour by the Wine Gallery” and “Finest Wines from Spain – Grand Tasting”.

Celebrating the Diversity of New Zealand Wine
The New Zealand’s Family of Twelve is a fraternity of 12 of New Zealand’s most successful and enduring artisanal private winemakers across the country’s wine producing regions. This family of wineries shows a variety of styles and backgrounds, yet shares the common mission of pursuing quality and excellence, as demonstrated with their accolades.
Organiser: The Family of Twelve
Date: 9 November 2012 (Fri)
Time: 14:30-16:30

World Wine Tour by the Wine Gallery
Take your palate on an exploration of the world’s most acclaimed wine-producing countries is just one session. From Bolgheri and Dirulo of Italy and the French Côtes* du Rhône in the Old World to the New World wines of Napa Valley in the US and Australia’s Margaret River, more than 15 different wines will be available for tasting, offering an amazing panorama of the different styles and characteristics of key wine regions.
Organiser: Wine Gallery by ASC Fine Wine
Date: 10 November 2012 (Sat)
Time: 11:00-13:00

Finest Wines from Spain – Grand Tasting
Around 15 top producers from world-renowned Spanish wine regions will present an array of outstanding wines. They include wines from the top two regions of DOCa Rioja and DOCa Priorat, to hidden gems produced in the DO de Pago region of Finca Elez, and the DOs of Jerez-Xeres-Sherry, Utiel Requena, Panedès and Yecla. Highlights will include Vega-Sicilia and Manuel Manzaneque Vineyards & Winery pouring its award-winning wines, offerings from star Rioja producers such as Bodegas Altanza, Bodega Eguren Ugarte and Martin Cendoya Winery, and the national treasure of sherry from Gonzales Byass.
Organiser: Spanish Trade Commission
Date: 10 November 2012 (Sat)
Time: 14:30-16:30

Participation Details
  1. Price of one ticket for each Fine Wine Tasting session: HK$500/ US$65
  2. Buyers of Fine Wine Tasting session tickets can enter the Hong Kong International Wine & Spirits Fair 2012 on the same day for free with the Wine Lover badge.
  3. Participants of the Fine Wine Tasting sessions will receive a complimentary wine glass (retail price at $110)
  4. Seats are limited and admission will be provided on first-come-first-serve basis. Book your place now by filling out the registration form and return it to us by email.

OTHER HIGHLIGHTS

Wine Industry Conference
Held on 8 Nov, this year’s Wine Industry Conference gathers industry experts including Mr Neal Martin, UK’s Writer for The Wine Advocate; Mr Alberto Fernandez from Torres China; Mr Andrew Nathan, General Manager of Starbucks HK and Prof Ma Hui-qin, China Agricultural University, as well as Ms Debra Meiburg MW as programme advisor and moderator of panel discussion. Click here for details.
  Public Day
The final day of the show (10 Nov) is open to the public, providing exhibitors with a wonderful opportunity to interact with consumers and obtain direct feedback on products. Click here for details.

Wine Competition
Run in collaboration with renowned London-based International Wine & Spirit competition, the Cathay Pacific Hong Kong International Wine & Spirit Competition is tailored especially for the Asian market. This year’s competition has expanded the Food & Wine matching categories, covering popular dishes from India and Thailand apart from China and Japan.

Education Services
The new Wine Education zone showcases a range of services, including wine courses, wine tasting and appreciation classes, as well as wine-related materials such as books and magazines. A programme of related onsite activities will be held to go with this key theme of education.

'Ice Bar'
Visitors will encounter a cocktail/spirit/liquor promotion area called the “Ice Bar” throughout the three days of the fair.

Other Important Events
The show incorporates a range of activities including Asia Top Sommelier Summit, as well as a series of wine-tasting sessions and forums, sharing of knowledge about wine and spirits.

CONCURRENT EVENT
The Asian Logistics and Maritime Conference, held on November 8, brings together a wide variety of service providers and users – including manufacturers, traders and suppliers, to share the latest market intelligence on business opportunities in the region and discuss trends in logistics, supply chain management and maritime services.

BUSINESS MATCHING BRINGS RESULTS
One-on-one meetings between buyers and pre-selected suppliers during the fair are an effective for way for interested partners to discuss serious business and finalise deals. This business matching service can be arranged in advance, click here for more details. Many more onsite customer services are available for buyers’ benefit including buyer ambassadors who are on hand during the show to help buyers locate targeted exhibitors.


SUCCESS STORIES
"We have received three orders from Macau, Hong Kong and Chinese mainland buyers, involving about 6,000 bottles of wines. These are trial orders and we expect to develop long-term business relationships with them. The exhibition results are very good. We've made contacts with many international buyers."
Manuel Teixeira, Export Manager, Agri-Roncáo Vinícola Lda, Portugal
'I am placing about US$200,000 worth of orders with two wineries from Italy. I also intend to make an order for 10,000 wine boxes from a Chinese mainland supplier. This is really a good fair with a great variety of exhibitors and wine-related activities.'
Emilio Uy, Managing Director, Metro Wine Center, the Philippines
'Four orders worth a total about A$500,000 were confirmed with Chinese mainland and Japanese customers. The biggest order, involving about 60,000 bottles of red wines, came from a Chinese customer. This is only the beginning and I can see a great future for the growth of the Asian wine market.'
Bill Calabria, Managing Director, Westend Estate Wines, Australia

Act Now for FREE Admission!

For trade visitors, register now for your FREE admission badge through one of the following channels:
Website
Smartphone Info Site - download HKTDC Mobile at iPhone App Store, BlackBerry App World or Google Play; or
Mobile Info Site - hktdc.com/wap/wine/T118.

At Your Service
Exclusive Travel Incentives for Trade Buyers Special Airfare Visa Application Assistance Service
The HKTDC offers a variety of incentive programmes for trade buyers to the fair that involves exclusively discounted hotel rates and airfares. For further information, please contact HKTDC office nearest to you. Cathay Pacific Airways, together with sister airline Dragonair, offer you and your travel companions exclusive airfares in all classes. To take advantage of this offer, please click http://events.cathaypacific.com and input the event access code MICE778 to avail of special fares for you. Please click here to find out the requirements and guidelines laid down by the Immigration Department of the Hong Kong Special Administrative Region. Should you require an invitation letter from the HKTDC, please send your request to us at least two months (eight weeks) before the fair begins.

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Enquiries
Customer Service Line (852) 1830 668

RT
Rebecca So
Manager, Marketing Communications
Exhibitions Department


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